Igama elithi ukungenisa izihambi livusa umuzwa wokwamukelwa ngomusa nokuphathwa ngemfudumalo, ukwethenjwa, nokuthakaselwa. Kusho ukwelula ukunethezeka nokusungula ubudlelwano ukuze wenze isivakashi sizizwe sisekhaya. Ukudala ubuhlobo phakathi kwesiguli nesibhedlela kuyafana uma umgomo kuyimiphumela engcono kakhulu yomtholampilo. 

Nakuba ukunakekelwa kwezempilo kuyilungelo eliyisisekelo ezweni lakithi, izinga okufinyeleleka ngalo nendlela okulethwa ngayo kuyangabazeka.

Lapho isiguli siya esibhedlela ukuze sithole ukwelashwa, siba novalo novalo olukhulu. Umuntu wokuqala othintana naye esibhedlela isikhathi seqiniso, njengasehhotela. Nakuba inhloso eyinhloko yesiguli kuwumphumela womtholampilo, okunye okuhlangenwe nakho okuningana esibhedlela nakho kubalulekile ekusunguleni umuzwa wokuzethemba nokuqinisekisa. Ngaphandle kwezimo zengqondo zikadokotela eziseceleni kombhede, ukuziphatha kwabasebenzi abasekelayo ngesikhathi sokuphendula, isevisi esheshayo yokuphakela ukudla, ukusetshenziswa kwemishini yakamuva, ukuxhumana nesiguli, ukubeka izinto obala, ukuhlanzeka nokuhlanzeka njll., kusiza kakhulu ekubambeni iqhaza elibalulekile ekuhlangenwe nakho kweziguli. 

Imboni yezokwelapha e-India ibona ushintsho olubheke endimeni ebaluleke kakhulu yemboni ezimele ekunakekelweni kwezempilo kwezakhamizi. Kodwa-ke, ikhwalithi yesevisi ezindaweni zokuthintwa kwesiguli ayihambisani ngokwanele nokwenyuka kokwenziwa kwangasese endaweni yokunakekelwa kwezempilo yaseNdiya.

Njengomphumela wenguquko ekunakekelweni kwezempilo/izibhedlela zaseNdiya, izitayela ezifana nokulinganisa okukhangayo, amamodeli aqanjwayo, ukukhuphuka kwamadolobha esigaba 2, ingcindezi kumamajini, ukuhlanganiswa njll., sekuvele njengezindawo okugxilwe kuzo. Kodwa alukho kulezi zinguquko oluphawulekayo njengabathengi abaqaphela kakhulu futhi abanqumayo emhlabeni wanamuhla, kuhlanganise neziguli zasezibhedlela. Iziguli ziyaqaphela ukuthi zinelungelo lokwazi izimo zazo zempilo futhi ngokuvamile zingathatha izinqumo mayelana nezidingo zazo zempilo. Izimfuno zeziguli ezibhedlela zilokhu zenyuka kancane. Lokhu okulindelekile kuyefana nalokhu kwendawo yokudlela, ihhotela noma i-showroom yomkhiqizo wezinga eliphezulu. 

Esimeni sanamuhla, naphezu kwemizamo yezibhedlela ukuhlangabezana nezidingo zeziguli nabanakekeli bazo, kunegebe langempela ekulethweni. Ukulethwa kuvame ukuhluleka ezithembisweni, okuholela “ku-promise gap syndrome”. Ukuvela kwesiguli njengekhasimende eliqaphelayo kuye kwazala isiko lokugxilisa isiguli ezibhedlela. 

Ukuphatha ukunakekelwa kwezempilo ngokuthinta umuntu manje sekuyigama lomdlalo. Imboni yezokwelapha yesimanje iye yahlanganisa, ekusebenzeni kwayo, isiko lesevisi ukuze kuqinisekiswe isipiliyoni esingenamthungo, sokuphela. I-hospitality dimension iboshelwe ngendlela engenakuhlukaniswa futhi eyinkimbinkimbi esakhiweni esimeme kanye nokulethwa kwezinsiza okunozwelo. 

Kufakazelwe ngokwesayensi ukuthi endaweni yokunakekelwa kwezempilo, izakhi zemvelo eziklanywe ngobuhle noma indawo ezungezile zisiza ekwehliseni ingcindezi futhi zenze ukuba umuntu amukele ukwelashwa. I-ambience ye-hospitality design yenza iziguli nabasizi bazizwe bekhululekile futhi kunciphisa ukukhathazeka kokuba sendaweni entsha. Kungakho kubalulekile ukuhlanganisa izakhi eziningi zokwamukela izihambi, njengokwamukela indawo ebanzi kanye nefenisha eklanywe ngendlela emnandi futhi ehlelekile, izindonga zokuhlobisa, ukukhanya okukhangayo ngomculo opholile njll., ezibhedlela.

Esinye isici sokwamukela izihambi esibhedlela sisemnyangweni wokudla neziphuzo. Ukuhlinzeka ngokudla okwenziwe ngokwezifiso ezigulini kanye nemali yokugibela emnandi, enempilo kubasizi ngendlela ejabulisayo kubalulekile. 

Ukuhlangana okujwayelekile kanye nokuphambana phakathi kwezibhedlela kanye nemboni yezokuvakasha kuningi. Izibhedlela zisheshe zibone lezi zici futhi zizishumeke ekusebenzeni kwazo ukuze zithole imiphumela ephezulu, emitholampilo nokunye. Akuseyona inketho kodwa isidingo sokuthi izibhedlela zisebenzise izinqubo ezingcono kakhulu emkhakheni wezokuvakasha. Izinsizakalo ezengeziwe zikhule ngaphezu kwezici zenhlanzeko ukuze zibe nomthelela kanye nezinto ezihlukanisayo. Uzwela nokungenisa izihambi kuba yizindawo zokukhuluma ezixoxwa iziguli nabasizi bazo nabanye.

Isikhungo sokunakekelwa kwezempilo sesishintshe saba “sehhostela” (ihhotela ngaphakathi kwesibhedlela) lapho ukwelapha isiguli njengesivakashi sakho kubaluleke kakhulu. Isici esiyinhloko sokuvakashela kabusha kwesiguli ukwaneliseka okusekelwe kokuhlangenwe nakho kwangaphambilini.

Ukufingqa, izinsiza ezihlinzekwa ezibhedlela zingabukwa emazingeni amathathu:

Izinga lenkonzo yomtholampilo eliwumongo, elincike ngokuphelele ekwazisweni kochwepheshe bezokunakekelwa kwempilo, linemibono emisha elinganiselwe ekulethweni kwezinsiza. 

Izinga lesibili ingxubevange yezinsizakalo zomtholampilo nezingezona ezokwelashwa, okuhlanganisa ukuphepha kwesiguli, ikhwalithi yesevisi, ukwakheka kokusebenza, izivumelwano njll., ezinobubanzi obukhulu bokusungula izinto ezintsha.  

Izinga elingelona elomtholampilo lihlanganisa izici zokwamukela izihambi, okuhlanganisa ukugcinwa kwezindlu, abahlinzeki bezinsizakalo abakhuluma kahle, isikhathi sokuphendula, isikhathi sokulinda, ukudla neziphuzo, njll. Lezi yizici ezihlukanisayo ezinamathuba angenamkhawulo. 

Isixhumanisi Esiyisethenjwa: http://bwwellbeingworld.businessworld.in/article/Hospitals-Paradigm-Shift-From-Clinical-Services-To-Patient-Centric-Hospitality/22-03-2023-470028/